Dior Stores in NYC — A Complete Guide
General Brand Information
| Official Brand Name | Christian Dior |
|---|---|
| Brand Type | French Luxury Fashion House |
| Founded | 1946 by Christian Dior |
| Headquarters | Paris, France |
| Parent Company | LVMH Moët Hennessy Louis Vuitton |
| Products | Haute Couture, Ready-to-Wear, Leather Goods (Bags), Shoes, Jewelry, Timepieces, Fragrance, Makeup |
| NYC Flagship | The Landmark (Fifth Avenue) |
| Pet-Friendly | Yes. Boutiques are typically pet-friendly for small, well-behaved dogs. |
| Official Website | dior.com |
Dior NYC Store Directory
| Location | Address | Borough / Neighborhood |
|---|---|---|
| Dior New York Flagship (The Landmark) | 767 5th Avenue, New York, NY 10153 | Manhattan (Midtown / Fifth Avenue) |
| Dior SoHo | 103 Greene Street, New York, NY 10012 | Manhattan (SoHo) |
| Dior Hudson Yards | 20 Hudson Yards, New York, NY 10001 | Manhattan (Hudson Yards) |
| Dior Men SoHo | 101 Greene Street, New York, NY 10012 | Manhattan (SoHo) |
| Dior Perfume & Beauty (Oculus) | 185 Greenwich St (Westfield WTC), New York, NY 10007 | Manhattan (Financial District) |
| Dior at Saks Fifth Avenue | 611 5th Avenue, New York, NY 10022 | Manhattan (Midtown / Fifth Avenue) |
| Dior at Bergdorf Goodman | 754 5th Avenue, New York, NY 10019 | Manhattan (Midtown / Fifth Avenue) |
| Dior at Bloomingdale’s 59th St | 1000 Third Avenue, New York, NY 10022 | Manhattan (Upper East Side) |
Dior also operates concessions within department stores (Saks, Bergdorf’s, Bloomingdale’s, etc.) and beauty boutiques in select locations.
10 Nearby Stores & Shopping Districts (from Flagship)
| Store / District | Approximate Distance | Internal Link |
|---|---|---|
| 5th Avenue Shopping District | 0 miles (you are in it) | 5th Avenue Shopping |
| Bergdorf Goodman | 0.1 miles | Bergdorf Goodman |
| Saks Fifth Avenue | 0.3 miles | Saks Fifth Avenue |
| Central Park | 0.1 miles | Central Park |
| Rockefeller Center Shops | 0.4 miles | Rockefeller Center Shops |
| St. Patrick’s Cathedral | 0.3 miles | St. Patrick’s Cathedral |
| The Shops at Columbus Circle | 0.6 miles | Shops at Columbus Circle |
| Times Square Shopping | 0.8 miles | Times Square Shopping |
| Chanel | 0.2 miles | Chanel |
| Gucci | 0.1 miles | Gucci |
Approximate distances from the Fifth Avenue Flagship location.
Dining Options (In-Store)
Dior does not operate permanent cafés or restaurants within its NYC boutiques. However, nearby luxury venues (like L’Avenue at Saks or the restaurants at Bergdorf Goodman) offer a similar high-end dining experience.
Pet-Friendly
Yes. Dior boutiques in NYC are generally pet-friendly. They welcome small, well-behaved dogs, often carried or on a short leash. It is recommended to avoid peak weekend hours.
Sustainability and Environmental Policy
As part of the LVMH group, Dior is committed to the “LIFE 360” (LVMH Initiatives For the Environment) program.
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- Eco-Design: Focus on reducing the carbon footprint of products and packaging.
- Responsible Sourcing: Increased use of certified and sustainable materials, including organic cotton and responsibly sourced leather.
* Retail Efficiency: New boutiques, like the one in Hudson Yards, are built within LEED-certified buildings focused on energy efficiency and air quality.
Useful Tips for Visitors
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- Book an Appointment: For a personalized shopping experience (especially for ready-to-wear or couture), booking an appointment with a Sales Associate (SA) is highly recommended.
- Best Experience: The SoHo boutique offers a more relaxed, “cool” vibe, while the Fifth Avenue flagship provides the classic, grand luxury experience.
- Beauty Boutiques: For a more accessible Dior experience, visit the Perfume & Beauty boutiques (like the one in the Oculus), which focus on fragrances, makeup, and skincare.
* Stock Availability: Popular items, like the “Lady Dior” or “Saddle Bag,” may have waitlists. Call ahead if you are looking for a specific item.
- Don’t Be Intimidated: While the stores are opulent, the staff is trained to be welcoming. Feel free to browse and enjoy the store’s architecture and design.
Fun Facts
- Christian Dior was the creator of the “New Look” in 1947, a silhouette that revolutionized post-war fashion with its full skirts and cinched waists.
- The iconic “Lady Dior” bag was named after Princess Diana, who became fond of it during a visit to Paris in 1995.
- Dior was one of the first luxury houses to open a boutique in SoHo, helping to transform the neighborhood into a designer shopping destination.
- The Dior flagship on Fifth Avenue (“The Landmark”) is in the former Crown Building and was designed by renowned architect Peter Marino.
Store Rules and Procedures
- S
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- Personal photography and filming are generally allowed, but avoid capturing other clients or staff.
- Large backpacks or suitcases may be required to be checked at the front counter.
* Security: All luxury boutiques have visible (and plain-clothed) security personnel for the safety of merchandise and clients.
Other Services and Infrastructure
- S
- Personal Shopping: Private shopping services available by appointment.
- Click & Collect: Buy online and pick up in select boutiques.
- Monogramming Services: Offered on certain leather goods and fragrances (the “ABCDior” service).
- After-Sales and Repairs: Boutiques handle repair services for purchased products.
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