Macy’s Herald Square in NYC — A Complete Guide
General Shopping Center Information
| Official Name | Macy’s Herald Square |
|---|---|
| Address | 151 W 34th St, New York, NY 10001, USA |
| Borough | Manhattan (Midtown / Herald Square) |
| Inauguration | 1902 (at Herald Square location) |
| Operator | Macy’s, Inc. |
| Number of Floors | 11 floors |
| Total Number of Stores | 1 (Flagship department store with hundreds of in-store brand boutiques) |
| Cinema Information | None. |
| Parking | No dedicated garage. Multiple private garages are available nearby. |
| Pet-Friendly | No, with the exception of service animals. |
| Sustainability | Yes, as part of Macy’s, Inc. corporate sustainability goals (e.g., solar installations, sustainable sourcing, reduced packaging). |
| Architectural Style | Historic Renaissance Revival, a designated National Historic Landmark. |
| Main Access Routes | Direct access from 34th St-Herald Sq subway (B,D,F,M,N,Q,R,W lines); 1 block from Penn Station (LIRR, NJ Transit, Amtrak). |
| Annual Visitors | Millions (one of NYC’s top tourist attractions). |
| Official Website | macys.com/herald-square |
| Phone / Customer Service | (212) 695-4400 |
| Operating Hours | Varies, typically 10:00 AM – 9:00 PM (Extended holiday hours). |
10 Nearby Shopping Centers & Districts
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| Shopping Center / District | Approximate Distance | Internal Link |
|---|---|---|
| Manhattan Mall | < 0.1 miles (across the street) | Manhattan Mall |
| 34th Street Shopping District | 0 miles (you are in it) | 34th Street Shopping |
| The Shops at Hudson Yards | 1 mile | The Shops at Hudson Yards |
| Times Square Shopping | 0.7 miles | Times Square Shopping |
| 5th Avenue Shopping District | 0.5 miles | 5th Avenue Shopping |
| Bryant Park / 42nd St | 0.5 miles | Bryant Park Shopping |
| Union Square Shopping | 1.2 miles | Union Square Shopping |
| The Shops at Columbus Circle | 1.7 miles | The Shops at Columbus Circle |
| Chelsea Market | 1 mile | Chelsea Market |
| SoHo Shopping District | 2 miles | SoHo Shopping |
Approximate distances from Macy’s Herald Square by walking. Times may vary.
5 Featured Experiences & Departments
- Macy’s Santaland: A beloved, immersive holiday experience leading to Santa Claus (seasonal).
- The Wooden Escalators: Historic wooden escalators, some dating back to the 1920s, are still in operation.
- Macy’s Flower Show: A spectacular annual spring event where the store is filled with elaborate floral designs.
- The Cellar: An entire floor dedicated to gourmet food, kitchenware, and a variety of dining counters.
- De Gustibus Cooking School: A high-end recreational cooking school featuring classes from celebrity chefs.
25 Relevant In-Store Brands & Boutiques
- Louis Vuitton (Shop-in-Shop)
- Gucci (Bags & Beauty)
- MAC Cosmetics
- Clinique
- Ralph Lauren
- Calvin Klein
- Michael Kors
- Coach
- Kate Spade New York
- Nike
- Levi’s
- Finish Line (Athletic Footwear)
- Sunglass Hut
- Toys “R” Us (Shop-in-Shop)
- The Cellar (Kitchenware: All-Clad, Le Creuset)
- Stella 34 Trattoria
- Rowland’s Bar & Grill
- Starbucks (Multiple Locations)
- McDonald’s
- Au Bon Pain
- Godiva Chocolatier
- Juicy Couture
- Bar III (Macy’s Private Label)
- Men’s Store (Multiple Floors)
- The World’s Largest Shoe Floor (Floor 2)
The store and brand directory is vast and subject to change. Check the official website for specific brand locations.
Dining Options (Restaurants and Cafes)
Pet-Friendly
Macy’s Herald Square is not pet-friendly. Only certified service animals are permitted inside the store.
Sustainability and Environmental Policy
Macy’s, Inc. is committed to sustainability through its “Mission Every One” social purpose platform. This includes:
- Energy Reduction: Installing LED lighting and managing energy use, including solar power installations at many facilities.
- Sustainable Products: Increasing the use of sustainably sourced materials in its private-label brands.
- Reduced Packaging: Optimizing packaging to reduce waste in shipping and operations.
Useful Tips for Visitors
- Get the Visitor’s Pass: International visitors (and some domestic) can get a “Visitor’s Savings Pass” for a discount. Check in at the Visitor’s Center on the Mezzanine level.
- Get a Map: The store is enormous and can be confusing. Grab a store directory near any main entrance to navigate the floors.
- See the Wooden Escalators: Don’t miss riding the historic wooden escalators, primarily located in the center of the building from the main floor up to the 8th.
- Check Holiday Schedules: During November and December, the store is incredibly busy. Santaland requires advance reservations, and window displays draw large crowds.
Fun Facts
- Macy’s is the host and main sponsor of the Macy’s Thanksgiving Day Parade, which ends at the Herald Square storefront.
- The building was the first to be built with modern-day escalators. It still features several of the original wooden ones.
- The store was the main setting for the classic 1947 film Miracle on 34th Street.
- The red star in the Macy’s logo comes from a tattoo that founder R.H. Macy got as a teenager when he worked on a whaling ship.
Store Rules and Procedures
- Standard retail store policies apply.
- Lost and Found is located at the store’s security office.
- Large bags may be subject to inspection upon exiting.
- Smoking and vaping are not permitted.
Other Services and Infrastructure
- Visitor’s Center: Located on the Mezzanine (2nd Floor) for international visitors, currency exchange, and savings passes.
- Personal Shopping: “Macy’s By Appointment” offers complimentary personal styling services.
- De Gustibus Cooking School: A high-end cooking school is located on the 8th floor.
- Restrooms: Public restrooms are available, but locations can be tricky to find. Check the store directory.
- Bridal Salon & Registry: A full-service bridal salon and gift registry are available.
Related Guides
Shopping in NYC
Sights & Attractions
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Shopping Guide for NYC & Surrounding Areas
Manhattan
Malls & Shopping Centers
- Brookfield Place
- East River Plaza
- Fulton Center Shops
- Macy’s Herald Square
- Manhattan Mall
- Manhattan Village Shops
- Manhattan West Plaza
- The Oculus Plaza Shops
- The Seaport
- The Shops at Columbus Circle
- The Shops at Rockefeller Center
- The Shops & Restaurants at Hudson Yards
- Time Warner Center Shops
- TurnStyle Underground Market
- Westfield World Trade Center
Markets & Food Halls
Shopping Districts & Famous Streets
- Fifth Avenue Luxury Stores
- Herald Square Retail District
- Madison Avenue Shops
- Meatpacking District Boutiques
- SoHo Shopping District
- Times Square Retail Hub
Brooklyn
- Atlantic Terminal Mall
- Gateway Center Brooklyn
- Industry City Shops
- Kings Plaza Shopping Center
- Liberty View Industrial Plaza
Queens
The Bronx
Staten Island
Surrounding Areas
Long Island
- Americana Manhasset
- Broadway Commons
- Green Acres Mall
- Roosevelt Field Mall
- Roosevelt Raceway Center
- Sunrise Mall
- The Source Mall
- Walt Whitman Shops
Westchester & Upstate NY
- City Center White Plains
- Cross County Shopping Center
- Crossgates Mall
- Palisades Center
- Palisades Village Shops
- Ridge Hill Shopping Center
- Shops at Nanuet
- The Galleria White Plains
- The Westchester
New Jersey
- American Dream Mall
- Bridgewater Commons
- Brunswick Square Mall
- Freehold Raceway Mall
- Garden State Plaza
- Hackensack Commons
- Hudson Mall Jersey City
- Livingston Mall
- Livingston Town Center
- Menlo Park Mall
- Monmouth Mall
- Newport Centre Mall
- Newport Centre Shopping Complex
- Newport Plaza
- Paramus Park Mall
- Paramus Towne Square
- Plaza at Harmon Meadow
- Riverside Square Mall
- Rockaway Townsquare
- Short Hills Mall (The Mall at Short Hills)
- Westfield Garden State Plaza
- Westfield Trumbull
- Willowbrook Mall
Popular Outlets (NY & NJ)
- Jersey Gardens (The Mills at Jersey Gardens)
- Tanger Outlets Deer Park
- Tanger Outlets Riverhead
- The Outlets at Bergen Town Center
- Woodbury Common Premium Outlets











