🎭 Guide to Broadway in New York City: 25 Essential Businesses
📍 Location: View full route on Google Maps
📏 Length: ~15 miles (24 km) through Manhattan—from Battery Place to Inwood
🚗 By Car: Enter via FDR Drive (south) or Henry Hudson Parkway (north). Note: Traffic is heavy; parking is limited and expensive.
🚇 By Subway: The 1 train runs the ENTIRE length of Broadway in Manhattan—from South Ferry to Van Cortlandt Park. It’s the ONLY subway line that follows the historic diagonal route.
✨ Curiosity: Broadway is older than Manhattan’s grid! It follows the Wickquasgeck Trail, used by Lenape Native Americans long before Dutch settlers renamed it “Heere Straat” in the 1600s.
Broadway isn’t just lights and marquees—it’s a corridor of real commerce. These 25 verified businesses are open to the public, deeply rooted in NYC culture, and located directly on or steps from Broadway.
1. The Strand Bookstore
History: Family-owned since 1927; survived the digital age by doubling down on rare books and cultural relevance.
Founded: 1927
Differential: “18 Miles of Books”; iconic tote bag; remainders, first editions, and signed copies.
📍 Address: 828 Broadway, New York, NY 10003
Google Maps: View on Google Maps
🌐 Website: strandbooks.com
📞 Phone: (212) 473-1452
2. Cafe Lalo
History: Opened in 1981; became a cinematic icon after starring in You’ve Got Mail (1998).
Founded: 1981
Differential: European-style café with legendary hot chocolate, pastries, and Upper West Side charm.
📍 Address: 201 W 83rd St (near Broadway), New York, NY 10024
Google Maps: View on Google Maps
🌐 Website: cafelalo.com
📞 Phone: (212) 496-6031
3. TKTS Booth (Duffy Square)
History: Launched in 1973 by the Theatre Development Fund to drive same-day ticket sales.
Founded: 1973
Differential: Official 20–50% discounts on Broadway and Off-Broadway shows—no fees, no markups.
📍 Address: Broadway & 47th St, New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: tdf.org/nyc/TKTS
4. The Shops at Columbus Circle
History: Opened in 2004 as part of the Deutsche Bank Center.
Founded: 2004
Differential: Luxury retail (Coach, J.Crew, Michael Kors) with panoramic Central Park views.
📍 Address: 10 Columbus Circle, New York, NY 10019
Google Maps: View on Google Maps
🌐 Website: theshopsatcolumbuscircle.com
5. Macy’s Herald Square
History: Moved to this location in 1902; world’s largest store by square footage.
Founded at this location: 1902
Differential: Historic wooden escalators, Santaland (Nov–Dec), and flagship retail experience.
📍 Address: 151 W 34th St (at Broadway), New York, NY 10001
Google Maps: View on Google Maps
🌐 Website: macys.com
📞 Phone: (212) 695-4400
6. Edison Hotel
History: Opened in 1931 in the heart of the Theater District; named after Thomas Edison.
Founded: 1931
Differential: Affordable, historic Art Deco hotel with Broadway show packages.
📍 Address: 228 W 47th St (corner of Broadway), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: edisonhotelnyc.com
7. The Knickerbocker Bar & Grill
History: Revived in 1995 in the historic Knickerbocker Hotel (1906).
Founded (current): 1995
Differential: Upscale steakhouse and bar steps from Times Square; frequented by theater insiders.
📍 Address: 6 Times Square (Broadway & 42nd), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: knickerbockerbarandgrill.com
📞 Phone: (212) 290-8000
8. United Palace Theater
History: Opened in 1930 as Loew’s 175th Street Theatre; now hosts concerts and private events.
Founded: 1930
Differential: Revenue-generating historic venue with ornate interiors; available for bookings.
📍 Address: 4140 Broadway, New York, NY 10033
Google Maps: View on Google Maps
🌐 Website: unitedpalace.org
📞 Phone: (212) 927-1100
9. B&H Photo Video
History: Founded in 1973; grew into the world’s largest photo/video retailer.
Founded: 1973
Differential: Massive showroom, expert staff, flagship store 1 block from Broadway.
📍 Address: 420 9th Ave (near Broadway), New York, NY 10001
Google Maps: View on Google Maps
🌐 Website: bhphotovideo.com
📞 Phone: (212) 444-6615
10. Joe’s Pizza
History: Opened in 1975 in Greenwich Village; became a NYC institution.
Founded: 1975
Differential: Iconic thin-crust slice; featured in Spider-Man and Sex and the City.
📍 Address: 7 Carmine St (2 blocks from Broadway), New York, NY 10014
Google Maps: View on Google Maps
🌐 Website: joespizzanyc.com
11. Drama Book Shop
History: Founded in 1917; saved from closure in 2019 by Lin-Manuel Miranda.
Founded: 1917
Differential: World’s largest collection of plays, scripts, and theater resources.
📍 Address: 266 W 40th St (near Broadway), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: dramabookshop.com
📞 Phone: (212) 944-0595
12. Junior’s Restaurant (Times Square)
History: Original Brooklyn location opened in 1950; Times Square branch in 2002.
Founded (Times Square): 2002
Differential: Famous for cheesecake; 24/7 operation in the heart of Broadway.
📍 Address: 1515 Broadway (45th St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: juniorscheesecake.com
📞 Phone: (212) 302-0200
13. Sephora (Broadway)
Differential: Full makeup studios, fragrance bars, and exclusive product launches.
📍 Address: 1535 Broadway (45th St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: sephora.com
14. Foot Locker (Broadway)
Differential: Massive sneaker store with exclusive drops and limited editions.
📍 Address: 1515 Broadway (45th St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: footlocker.com
15. H&M (Broadway)
Differential: One of the largest H&M stores in the U.S., spanning multiple floors.
📍 Address: 1445 Broadway (41st St), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: hm.com
16. Zara (Broadway)
Differential: Flagship store with full men’s, women’s, and kids’ collections.
📍 Address: 1460 Broadway (41st St), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: zara.com
17. Barnes & Noble (Union Square)
History: Opened in 1990; one of the largest bookstores in the U.S.
Founded (this location): 1990
Differential: 155,000 sq ft of books, café, and events—2 blocks from Broadway.
📍 Address: 33 E 17th St (near Broadway), New York, NY 10003
Google Maps: View on Google Maps
🌐 Website: barnesandnoble.com
📞 Phone: (212) 243-0222
18. Pret a Manger
Differential: Fresh sandwiches, salads, and coffee—ubiquitous for Broadway workers and tourists.
📍 Address: 1501 Broadway (43rd St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: pret.com
19. Starbucks Reserve (Columbus Circle)
Differential: Premium Starbucks with rare beans, cocktail menu, and Broadway-adjacent location.
📍 Address: 10 Columbus Circle (inside The Shops), New York, NY 10019
Google Maps: View on Google Maps
🌐 Website: starbucks.com/reserve
20. Shake Shack (Madison Sq Park)
History: Original kiosk opened in 2004; now a global brand.
Founded: 2004
Differential: Birthplace of the modern NYC burger craze—5 blocks from Broadway at 23rd.
📍 Address: Madison Ave & E 23rd St, New York, NY 10010
Google Maps: View on Google Maps
🌐 Website: shakeshack.com
21. Disney Store (Broadway)
Differential: Massive flagship with exclusive merch and Broadway-themed items.
📍 Address: 1540 Broadway (45th St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: shopdisney.com
22. Levi’s Times Square
Differential: Flagship store with custom denim bar and NYC-exclusive designs.
📍 Address: 1411 Broadway (40th St), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: levi.com
23. Gap (Broadway)
Differential: Large-format store with full apparel lines for all ages.
📍 Address: 1425 Broadway (40th St), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: gap.com
24. Walgreens (Broadway)
Differential: 24/7 pharmacy and convenience—essential for Broadway performers and tourists.
📍 Address: 1552 Broadway (46th St), New York, NY 10036
Google Maps: View on Google Maps
🌐 Website: walgreens.com
25. Duane Reade (Broadway)
Differential: NYC’s iconic drugstore chain—quick meals, beauty, and essentials.
📍 Address: 1440 Broadway (40th St), New York, NY 10018
Google Maps: View on Google Maps
🌐 Website: duanereade.com
6 Streets Near Broadway – Explore More
| Street | Distance from Broadway | Main Niche |
|---|---|---|
| Fifth Avenue | 0.2 miles (parallel) | Luxury shopping, museums |
| Wall Street | 0.1 miles (south) | Finance, historic district |
| 72nd Street | Intersects Broadway | Residential, Central Park access |
| 125th Street | Intersects Broadway | Harlem culture, retail corridor |
| Amsterdam Avenue | 0.3 miles west | Residential, local shops |
| Bowery | 0.4 miles east | Art galleries, music history |
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